Coca-Cola Museum - AI Movie Poster Exhibition

While collaborating with TigreLab, I had the privilege of designing and animating an AI-driven exhibition for Coca-Cola’s new museum in Atlanta — a forward-thinking project that blended art, technology, and brand storytelling.

I created a series of AI-generated movie posters inspired by iconic cinema classics across different eras and genres. To achieve this, I mastered prompt engineering techniques that allowed me to replicate the visual language of renowned styles throughout time — from bold graphic minimalism to hyper-stylized photography. Each piece was carefully crafted to integrate Coca-Cola seamlessly into the narrative, striking a balance between cinematic nostalgia and cutting-edge technology.

Beyond execution, I helped define the creative direction for the exhibition, ensuring the posters worked as both standalone artworks and as part of a cohesive narrative experience. By combining AI tools with traditional design and motion techniques, I developed a workflow that encouraged rapid experimentation while maintaining high artistic quality.

The exhibition introduced museum visitors to a new way of experiencing Coca-Cola’s cultural legacy — bridging past and future through design innovation and integrating AI as a creative tool. It demonstrated how technology can accelerate artistic storytelling while positioning Coca-Cola at the intersection of culture, cinema, and innovation.

This project also deepened my expertise in AI prompt engineering, art direction, and motion design — skills I continue to expand as I explore the evolving relationship between creativity and technology.