At eDreams ODIGEO, I served as a Visual Designer, a role closely aligned with that of an Art Director. Collaborating closely with the marketing team, my primary focus was to develop innovative campaigns aimed at attracting new customers, particularly encouraging them to join as Prime members. We crafted engaging and dynamic campaigns designed to highlight the diverse benefits of eDreams, captivating audiences with compelling messaging and visuals.
My responsibilities extended across multiple brands within the eDreams ODIGEO portfolio, including Opodo, GO Voyages, Travellink, and Liligo. I tailored communication strategies for each brand, ensuring that all campaign assets were aligned with their unique brand guidelines.
Superiority Campaign
Landmarks Campaign, App tutorial Campaign and User Generated Content Campaign