While at TigreLab, I collaborated with Coca-Cola on a groundbreaking exhibition for their new museum in Atlanta.
The Challenge: Bring Coca-Cola into a series of cinematic experiences, exploring iconic genres and eras, while creating immersive, memorable visuals that resonate with diverse audiences.
My Role: Designed and animated a series of AI-generated movie posters, integrating Coca-Cola’s presence in a way that felt subtle yet iconic.
Approach: I reimagined the visual language of legendary artists — David LaChapelle, Saul Bass, Drew Struzan, John Alvin, Philip Castle, and Rolf Klep — across thrillers, romantic comedies, and other genres. AI-assisted workflows allowed rapid iteration while maintaining stylistic fidelity and cinematic storytelling.
Outcome: Delivered a series of visually striking, immersive posters that honored cinematic history, engaged visitors, and demonstrated the potential of AI-powered creative production at scale.